Toy meets audiobook
FABA has become a precious ally of so many parents and educators contributing to the reduction of the overuse of displays among children and providing a healthy and attractive alternative to digital devices.
“Our mission is accompanying children through their growth, supporting them with contents that offer ever new incentives, useful for the evolutionary stages they will face; this allows us to establish a lasting and firm relationship with them”, says Chiara Gava, co-founder & Chief Product Officer. “We want to achieve such a result through a proposal representing the perfect evolutionary synthesis of editorial product and toy, transposing to the audio version some of the finest subjects of the children’s literature and also adding some of the best-known cartoon characters to the catalogue. Thanks to our products, children better develop some very important skills such as listening, concentration, imagination. The audio contents are FABA’s core: every month we offer new releases which allow our customers to discover ever new tales, song compilations and tunes and also activities to be carried out alone or with the family. FABA becomes the ground where toy and publishing meet, where the audiobook evolves obtaining the consumers’ approval: with a 4.8/5 rating, 100 per cent of our customers would recommend FABA to a friend and as a gift”.
The company aims at supporting families with responsibility and dedication: “In order to assist us in our work we have established a scientific committee composed of two neuropsychologists, two pedagogists and a speech therapist”, informs Gava. “Recently, together with the Life Sciences Department of Trieste’s Università degli Studi we have completed a research showing that the digital storytelling proposed by FABA may represent an effective tool in order to support the development of the preschool child’s vocabulary skills in the kindergarten’s environment”.