Dynit
2026: a year of innovation and strategic partnerships
2026 opens for Dynit with an important strategic shift in the licensing and collectible products sector. This is explained by Sergio Bogino, Sales Director:
The first major news for 2026 is the strategic partnership with KAYOU, a leading company in the production of licensed collectible cards. We will continue our exclusive collaborations with Stanley and Trefl, and with Safta we have signed an agreement for a custom line of backpacks and school items aimed at teens for the K-Pop Demon Hunter license, which is really beautiful and fashionable.
Bogino also reveals that additional exclusive agreements are being finalized, though details cannot be disclosed at this time.
Dynit’s focus on the toy and collectible market will be showcased at Toys & Baby Milano, where the most anticipated products will be presented.
We will definitely present the major Kayou card line, along with Naruto and My Little Pony, as well as a big new release. Then there’s the K-Pop Demon Hunter school line in collaboration with Safta, the new Trefl puzzles with impressive graphics, and the new licensed stationery line, explains Bogino, outlining a complete offering that combines fun, collecting, and lifestyle products for young audiences.
The goals for 2026 are clear: growth and consolidation in the licensing landscape. Bogino emphasizes: “We are finally ready to take a big step forward…,” anticipating a year full of opportunities and ambitious projects for Dynit. With new partnerships and innovative products, the company is preparing to strengthen its presence both in the Italian and international markets, focusing on quality, exclusivity, and contemporary trends.
